Facebook Is Testing a Way for Users to Block Specific Words, Phrases and Emojis
Facebook announced in October that it was testing ways for people to more easily search for and block offensive words from appearing in comments on their posts, and it appears that the social network...
View ArticleApple’s Group FaceTime Is the Tool of Kings in This Charming Ad Featuring...
When might you want to connect with more than 30 friends via the iPhone's Group FaceTime video chat? Well, perhaps you're an Elvis impersonator looking to harmonize with your fellow Kings all around...
View ArticleYahoo News Defends Controversial Campaign Featuring ‘Polarizing’ Issues
Yahoo News stands by an ad it released after backlash over the language it used. The ad has a barrier with one wall that says "immigrants enrich us" in blue and another that says "immigrants endanger...
View ArticleTo Confront Stigmas, This Pop-Up Massage Spa Is Staffed Only by HIV-Positive...
A Canadian medical center is employing the personal touch to fight prejudice and dispel misconceptions by opening a pop-up spa where all 15 massage therapists are HIV-positive. The provocative...
View ArticleData Is Helping Creatives Find New Sources for Innovation and Design
Data is rapidly emerging as the next frontier in design. Nearly every designer today works with it, and it increasingly plays a role in nearly every part of the creative workflow. And creative...
View ArticleNew Balance Used Neuroscience to Track Consumer Attention and Trim Its NYC...
New Balance took a new approach to its New York City Marathon campaign earlier this month, using a compression algorithm from Nielsen Consumer Neuroscience to inform how it edited its 30-second spot...
View ArticleHow Bonobos Reinforces Its Startup Culture on Cyber Monday
"Live from New York, It's Chaturday Night Live!" At Bonobos' New York headquarters on Cyber Monday, the clothing company tipped its cap to SNL during a sketch at its eighth annual Cyber Monday...
View ArticleCars.com Is the Latest to Take Digital Media Buying—Including...
Chicago-based Cars.com, the online site that connects consumers to car sellers, is now the latest company to bring its digital media buying in-house. Duties that were taken in-house include paid...
View ArticleYouTube Stories Is Now Available to Creators With Over 10,000 Subscribers
Is the stories format about to take off on YouTube? The Google-owned video site apparently thinks so. Product lead Todd Sherman announced in a blog post that YouTube Stories are now available to all...
View ArticleAll Episodes of Buffy the Vampire Slayer, Angel, Firefly Are Now on Facebook...
Fans of Buffy the Vampire Slayer, Angel and Firefly now have a new way to satisfy their appetites, as every episode of the three classic television shows is now available on Facebook Watch, thanks to a...
View ArticleYouTube Stories: Here’s How to Create and Share a Stories Post
YouTube expanded the availability of its YouTube Stories feature for creators, which allows them to share photos and videos with viewers (both subscribers and non-subscribers) that will remain visible...
View ArticleThe Game Awards Will Be Livestreamed on Twitter Dec. 6
Video game and esports awards show The Game Awards 2018 will be livestreamed on Twitter for the third consecutive year. A preshow will be livestreamed via @thegameawards at 5:30 p.m. PT/8:30 p.m. ET...
View ArticleThis Holiday Ad Charmingly Captures the Joyful, Awkward Love of a Father for...
In a span of 90 seconds, French telecom company Bouygues tells the story of a father-son relationship come full circle in a heartwarming video that's just right for the holidays. The spot by BETC Paris...
View ArticleWhen Santa’s Naughty List Gets Leaked, One Kid Hatches a Plan to Turn...
The holidays wouldn't be the holidays without fond memories of Christmas cookies, spools of wrapping paper and the vague, overhanging threat of ending up on Santa's naughty list. Just the idea of...
View ArticleUM Names New Chief Executive for the U.S.
IPG Mediabrands' Universal McCann (UM) has a new chief executive for the U.S. UM global CEO Daryl Lee promoted 15-year agency veteran Lynn Lewis to the role today. Lewis replaces Kasha Cacy, who left...
View ArticleToyota Makes It Back-to-Back Super Bowls With New Ad
Toyota has confirmed it is returning to the Super Bowl this year with an ad featuring the brand's popular RAV4 SUV. Creative duties will fall to transcultural shop Burrell, with Saatchi & Saatchi...
View ArticleThe 2019 Outlook for Agencies: The Good, the Bad and the Ugly
2018 was anything but dull for the ad-agency world. One could argue that it was a year defined by industry whiplash. In one moment, we heard about another agency leader being shown the door. The next,...
View ArticleThe Battle Between Data and Privacy Rights Will Become Even More Chilling
Over Thanksgiving, I had several conversations with nonmedia people about living in a tech dystopian present. They asked me all sorts of questions about Facebook and Google, artificial intelligence and...
View ArticleIn 2019, We’ll See More Brands Stand for Something
In recent years, brands that take a stand have created some of the most memorable marketing. If anyone asked you to recall 2018's biggest campaign, you'd be talking about Nike's Colin Kaepernick work...
View ArticleStep Aside, Netflix: Disney Will Dominate TV in 2019
2019 will be the year of the pig--except in the TV industry, where it will be the year of the Mouse. That's because Disney is going to dominate 2019, bookending it with a pair of seismic moves. The...
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